Remembering those Burger Chef ‘Star Wars’ posters of 1977

I was part of the original Star Wars generation.

I remember being nine years old in the summer of 1977, sitting with my dad in the cinema, watching that first epic Star Wars opening crawl.

I became a total fanatic for Star Wars. And yes, that meant Star Wars action figures, Star Wars trading cards, and much else. During that first two years of Jimmy Carter’s presidency, I wasn’t thinking about stagflation or the energy crisis, or Jimmy Carter’s “malaise”. I was thinking about Star Wars.

Among my favorite Star Wars memorabilia of that era were the four Star Wars posters issued by Burger Chef. (Burger Chef was a once popular fast food chain that went out of business in 1996.)

I had all four posters, and they were hung all around my bedroom. (I can still recall the exact placement of each one, in fact.)

These are now collectors’ items, of course. But they were just delightful children’s bric-a-brac in 1977.

 

1977 Burger King Commercial

Star Wars replica posters you can buy on Amazon:

The original Burger Chef posters from 1977. (I can vouch for their authenticity, because I was there!)