Today Amazon missed it’s earning estimates, leading to a fall in share prices.
Many indie authors are entirely reliant on Amazon. They are Amazon-exclusive, placing all of their titles in KDP. (Amazon makes this tempting, by dangling various cookies.)
I’m not anti-Amazon. On the contrary: I love Amazon–both as a reader and as an author. And under the current structure of the market, it would be virtually impossible to avoid any reliance on The Zon.
Nevertheless, as today’s news demonstrates, Amazon–just like any other company–has its ups and downs.
Amazon has also been known to make abrupt policy changes.
This is yet one more argument for “going wide”–or for making one’s titles available across multiple retailers.
